Brand Manager
On Demand.

Senior brand direction, without hiring a full time brand manager.

For founders and growing brands that have momentum, but need more clarity, consistency and strategic direction.

Borshlife acts as an external brand lead: helping founders make better brand decisions, sharpen their positioning and keep everything they put into the world moving in one direction.

Direction

Clarify positioning, audience, proposition, messaging and the bigger direction of the brand.

Consistency

Make sure the website, content, campaigns, partnerships and other brand touchpoints feel like one coherent brand.

Progress

Identify the most important brand priorities each month and help turn strategy into focused action.

What’s included

Monthly Brand Session: One 60 to 90 minute strategic session with the founder or team to review where the brand stands, what is working and what needs attention.
Monthly Brand Priorities: A focused set of 3 to 5 priorities for the coming month so the founder knows what deserves attention.
Brand Guardian: Strategic review and feedback on important brand decisions such as website pages, campaigns, social concepts, presentations, partnerships and new initiatives.
Creative Direction: Direction on what should be created, how it should feel and how it should support the wider brand strategy.
Ongoing Strategic Access: Access for short strategic questions, feedback and important brand decisions throughout the month.
Quarterly Brand Review: Every three months, review positioning, consistency, communication and the next opportunities for the brand.

Investment

€1,250 / month

Minimum 3 month engagement.

For founders who need senior brand thinking and direction without adding a full time brand manager to their team.

Scope of the partnership

This service focuses on strategy, direction and brand leadership. It does not include unlimited graphic design, daily content creation, social media management, website development, photography or video production, or advertising management.

Execution can be scoped separately or handled together with trusted specialists when needed.

Let’s discuss where your brand stands and the direction you want to take.

Discuss your brand